REVERSE MORTGAGE INFORMATION: Tools, News and Resources to Help Seniors Decide is an excellent medium to reach a highly targeted audience having keen interest in reverse mortgages. We currently offer several ways for advertisers to reach this audience:

1. If you’d like to advertise directly on, contact us for a quote. Following is our basic advertising rate schedule: Ad Pricing
Ad Type Location Spots Available Per Month
Skyscraper – Top All Pages 1 Spot $300/mo.
Skyscraper – Middle All Pages 1 Spot $250/mo.
Skyscraper – Lower All Pages 1 Spot $200/mo.
Button All Pages 1 to 3 Spots $125/mo.
Text Link Ad Homepage 1 to 3 Spots $75/mo.
Ad Type Size (Pixels) Max. File Size Types
Skyscraper – Top 120×600 15kb GIF/JPG
Skyscraper – Middle 120×600 15kb GIF/JPG
Skyscraper – Lower 120×600 15kb GIF/JPG
Button 120×90 5kb GIF/JPG
Text Link Ad 4 Lines 130 Characters n/a

2. We also publish Google Adsense ads on this site. If you already have an Adwords account, you can easily target for your ads.

To create a new site-targeted campaign, follow these steps:

* Log in to your AdWords account at (if you’re not already logged in).
* On the Campaign Summary page, find the table titled Online Campaigns. Click site-targeted in the ‘Create a new campaign’ section at the top of the table.
* Follow the sign-up wizard instructions to create your campaign.

If you don’t have an Adwords account you can set one up for free using the link below. With Adwords, you only as much as you are willing to pay and only for actual “clicks” that bring visitors to your site!


3. You can create a listing on our companion Reverse Mortgage Lenders Directory. This is a new directory that is already doing very well in the search engines – particularly for state-specific reverse mortgage searches searches. It offers an extremely cost-effective means to reach people searching for reverse mortgage lenders. Compare the different listing options here.

General Policies:

– We only accept advertising relevant to the core topic of the site: reverse mortgages
– We do not accept Flash, video, audio or pop-up ads
– All ads are subject to our review and approval. We reserve the right to reject any ads.
– We’re always open to new ideas, so don’t be afraid to ask!